Lancaster University

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Alumnus gets senior role at Apple

09/18/2009 13:16:42

A Lancaster University Alumnus will join Apple as general counsel and senior vice president.

Bruce Sewell, who received a Bachelor of Science degree from the University in 1979 will join Apple as the company’s General Counsel and senior vice president, Legal and Government Affairs, reporting to Apple CEO Steve Jobs. Daniel Cooperman, who has served in these roles at Apple for the past two years, will be retiring at the end of September.

Mr Sewell was formerly senior vice president and general counsel of Intel Corporation.

Steve Jobs, Apple’s CEO said: “We are thrilled to have Bruce join our executive team, and wish Dan a very happy retirement. With Bruce’s extensive experience in litigation, securities and intellectual property, we expect this to be a seamless transition.”

Bruce Sewell is currently President of the Board of Friends of Lancaster University in America, Inc. - an organization which raises the profile of Lancaster University amongst alumni, parents, current students, other stakeholders and friends of the University in North America. It also facilitates fundraising for Lancaster University projects of its choosing.

At Intel, Sewell has been responsible for leading all of Intel’s legal, corporate affairs and corporate social responsibility programs, managing attorneys and policy professionals located in over 30 countries around the world. He joined Intel in 1995 as a senior attorney assigned to counsel various business groups in areas such as antitrust compliance, licensing and intellectual property. In 2001, Sewell was promoted to vice president and deputy general counsel, managing Intel’s litigation portfolio, and handled corporate transactions including M&A activities.

Prior to joining Intel, he was a partner in the litigation firm of Brown and Bain PC. Sewell was admitted to the California Bar in 1986 and to the Washington D.C. Bar in 1987. He received his J.D. from George Washington University in 1986.

Apple ignited the personal computer revolution in the 1970s with the Apple II and reinvented the personal computer in the 1980s with the Macintosh. Today, Apple continues to lead the industry in innovation with its award-winning computers, OS X operating system and iLife and professional applications. Apple is also spearheading the digital media revolution with its iPod portable music and video players and iTunes online store, and has entered the mobile phone market with its revolutionary iPhone.